Apple Now Doing Rental, Competing with Video Marketplace
I’ve long believe it was only a matter of time before Apple moved to offer rental of movies on iTunes (up until now its only been purchase), and looks like they’re going to soon. In this respect, it gives the Video Marketplace as well as other rental servies available through Media Center’s online partners competition, but I think the market is growing enough that everyone will benefit at this point from Apple’s moves.
I had a few comments on this at my day-job’s blog (more about my day-job to come with first podcast).




